Amy Watson, Valdosta State University
Amy is an Assistant Professor of Marketing at Valdosta State University. Her research explores consumer decision making and government-required product labeling. Her research about addictive tanning among Millennials was a top 20 article in the Journal of Consumer Affairs. She was honored with the campus-wide Teaching Excellence winner in 2018 and won the teaching competition award at the 2022 Society for Marketing Advancement conference. She utilizes techniques in the classroom that help students acquire more conscious, non-judgmental awareness of their behaviors, leading to more mindful goal setting.
Teaching Interests
